Indie Dev Radar

Tag: ASO · 2

2026-11-09

6.0 · Okay Growth · AppFollow Blog · AI: DeepSeek 6.0 ✓

The 2026 app store optimization checklist for iOS and Android

AppFollow's ASO checklist organizes tasks into pre-launch, launch-day, and post-launch phases: choosing markets and keywords, drafting metadata and creatives, verifying fields and localizations, then tracking rankings and conversion and running controlled tests. It stresses keeping separate drafts for App Store and Google Play because their metadata fields and metrics differ.
What this means for indie developers:Useful as a general pre- and post-launch self-check template, though it offers little new policy or data specific to 2026.

2026-11-01

6.5 · Okay Growth · AppFollow Blog · AI: DeepSeek 6.5 ✓

Apple ASO: the 2026 playbook for app developers and publishers

The article explains which App Store metadata fields affect search relevance: app name, subtitle, keyword field, and category, while noting that the description and promotional text are not ranking inputs. It also covers Custom Product Pages (up to 70), Product Page Optimization limits (3 treatments, one test at a time, up to 90 days), in-app events as discovery surfaces, and measurement via App Store Connect and AppFollow.
What this means for indie developers:Useful as a baseline ASO checklist for metadata allocation and CPP/PPO testing rules, though it is a general overview rather than new policy news.